主要是医药生产行业，太极集团已宣布，计划年内投资10 10.0亿元进入饮料行业，该公司计划藿香正气液苦涩味饮料产品研发?成了，我希望在目前中国的传统功能饮料市场份额的快速发展。在此之前，依靠广州王老吉凉茶罐装销售青睐，赢得了消费者，成功的故事的传统饮料大量刺激越来越多的厂商希望在这一领域发展。
草药成功的榜样
拥有超过100多年的历史，“王老吉”品牌在2023年之前，最近众所周知的。而作为一个去暑湿，清虚火药用饮料，多年来凉茶广泛浙江地区的传统饮料。然而，这种通过在散装饮料销售摊铺机，填补了过去两年里，以及现代营销做法的采用，过去的街道，不仅打破地域界限，其销售额逐年翻番。广州医药集团
王老吉公司北京办事处经理梁初鹌，提供的数据说，截至目前，罐装王老吉今年国家销售超过20亿元。
事实上，广州医药集团和罐头汪其汪其的额外施贵宝公司的销售共享同一品牌的两家公司。 1997年，区宝，香港(东莞)由广药出租使用权的罐装饮料的商标，罐头红经营汪其群体。充填在看到巨大的市场潜力，销售，广集团，也开始了yw开发装瓶草药产品，目前销售的额外宝汪鸡的1 / 10左右。
凉茶产量将超过
可口可乐作为一套实用的平均价格比1-2倍，比普通饮料高1倍，它已经吸引了传统系统的yw生产商进入利润经常喝可口可乐饮料昂贵结果凉茶饮料市场。在今年7月，对100岁的潘高寿中药同样宣布进军全国市场进入，并声称它在5年内5.0亿元的市场份额韩元。伊戈也是dp潘辜昂集团业务。
国外饮料巨头也被吸引到这个市场。媒体报道称，可口可乐公司已在广东，广西，买了几zcy植物，草药茶生产和香港市场，但还没有进入内地市场。
与此同时，凉茶生产阶段销售车间，现代工业的变化，在短期内一个伟大的规模。食品工业协会，根据预期2006年凉茶销售额预计将达到50.000亿元。广药
主席汪时籍稍宾也表达了各种场合，以王老吉凉茶对可口可乐公司的社会。和统计数据，据估计，2006年凉茶的国内生产将超过350万吨，比可口可乐多来的首次可口可乐在内地的生产。谁可以复制
汪集神话？邰持集团
藿香正气10亿元开发的一系列饮料，凉茶将思想从传统中药转移到整个顶部。这种令人担忧的发展是传统饮料太远。
据“重庆晚报”报道，持续高企，今年重庆市高温，因此这是在重庆太极集团的藿香正气口服液大焦点总部，销售大幅增加。本身这种yw降温祛暑的作用，在这个与草药茶相似点。
事实上，汪籍的“神话”的副本，怀疑是否成功的秘诀不仅有传统的饮料罐填充那么简单。
龚保籍挖嗯发生后的最初几年没有突破地域限制，在品牌。 2003年，“非典”已成为市场转好，汪集扮演“怕点燃喝汪集”
口号，隐约药用功能让这种饮料的存在对国家市场，虽然最初的凉茶多品种的口味，包括苦味，但在最终填写“公式”其实是一个阶级一个偏甜;此外，额外的宝酒本身就是生产企业，在销售渠道上的经验。
“功能仅适用于一些适合人饮用，果汁，碳酸饮料，如茶有饮料市场的主流，”联合集团北京分公司表示，发言人夏向阳。该公司声称，它没有进入功能性饮料的草药的迹象。 “统一”品牌比茶叶产品的信息。
立即销售，夏项阳认为这是一种暂时的现象，草本饮料，“这是？像前两年的脉冲，当多火，现在”
06.9.15
Successful example of tree of traditional herbal tea beverage commercial myth vision
Mainly in the pharmaceutical production industry, Taiji Group has announced plans to invest one billion yuan during the year 10 to enter the beverage industry, the company plans to Zhengqi liquid s traditional functional beverage market share. Prior to this, rely on the Canton Wong Lo Kat herbal tea canned sales favored to win a large number of consumers, the traditional drink of success stories to stimulate more and more vendors looking to develop in the field.
herbal successful example set
has more than 100 years of history, brand in 2023 before the recent well-known. And as a go暑湿, fire清虚medicinal drinks, herbal teas over the years are widely Zhejiang region, a traditional beverage. However, this past through the streets of paver beverages sold in bulk, filling the last two years, as well as the adoption of modern marketing practices, not only to break the geographical boundaries, and its sales have doubled year after year. Guangzhou Pharmaceutical Group
Wong Lo Kat Company Beijing Office Manager Liang Chuan, said the data provided, as of now, canned Wong Lo Kat national sales this year over 20 billion yuan.
In fact, Guangzhou Pharmaceutical Group and sales of canned Wang Ji Wang Jis 1 / 10 or so.
herbal tea production will exceed
Coca-Cola drinks as a result of functional average price expensive than the regular drinks 1-2 times the profit than the regular drinks high 1 times, it has attracted more traditional system drug manufacturers to enter the herbal tea beverage market. In July this year, the same for a hundred years old Pan Igor herbal medicine announced its entry into the national market, and claimed that it won in 5 years the market share of 500 million yuan. Igor is also a drug Pan Guang Group business.
foreign beverage giant also are being attracted to this market. Media have said that Coca-Cola Company has been in Guangdong, Guangxi bought several herbal plants, herbal tea production and marketing in Hong Kong, but has yet to enter the Mainland market.
At the same time, sales of herbal tea production stage by the workshop to a modern industrial change, and in the short term a great scale. Food Industry Association, according to the expected 2006 sales of the herbal tea is expected to reach five billion yuan. Canton drug
Chairman Wang Shi Ji Shaobin also express a variety of occasions, to Wong Lo Kat herbal tea made of Coca-Cola community. And statistical data, it is estimated that in 2006 the national production of herbal tea will be more than 3.5 million tons, the first time in more than Coca-Colas production in the Mainland. Who can copy
Wang Ji myth? Tai Chi Group
Zhengqi series of one billion yuan to develop drinks, herbal teas will be the transfer of ideas from traditional Chinese medicines to the entire top. This worrying development is the traditional drink too far.
According to reports, the continued high temperatures in Chongqing this year, so that is headquartered in Chongqing Taiji Group Zhengqi Koufuye big spotlight, sales increased dramatically. Such drugs itself cool祛暑role, at this point with a similarity with the herbal tea.
In fact, Wang Ji not only the traditional beverage cans filled with so simple.
Kung Bao Ji Wang took over the brand after the initial few years did not break through the geographical constraints. In 2003 the
slogan, vaguely medicinal feature allows the existence of such drinks to the national market; Although the original herbal tea has multiple varieties of tastes, including bitter taste, but in fact ultimately filling the In addition, the extra Bao drink itself is manufacturing enterprises, in the sales channel experience.
brand has more than its tea products.
herbal beverages for immediate sales, XIA Xiang-yang think this is a temporary phenomenon,
(06-9-15)
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