Almost every day we come across situations in which we have to make decisions one way or another.
And for those who think they are exercising their right to make choices, the whole system is merely an illusion, a false idea created by companies and advertiser, hoping to sell their products.
几乎每{yt}我们都会遇到无论如何都要我们做出决定的情况。一些人以为他们在行使权利做出选择，整个体系只不过是个假象。这是希望出售商品的公司和广告商编造的错误思想。
The endless choice gives birth to anxiety in people’s lives. Easy access to a wide range of everyday goods leads to a sense of powerlessness in many people. Recent studies in England have shown that many electrical goods bought in almost every family are not really needed. More difficult decision-making is then either avoided or trusted into the hands of the professionals, lifestyle instructors, or advisors.
人们生活中无止尽的选择滋生了焦虑感。买些日常用品，面对伸手可及的花样繁多的日常商品，许多人产生了无力感。英国最近做的一项研究显示每个家庭所买的许多电器商品都不是真正想要的东西。遇到更加困难的决定要么尽量避免，要么求助专家，生活指导或是顾问。
It is not just the availability of the goods that is the problem, but the speed with which new types of products come on the market. Advances in design and production help quicken the process. Products also need to have a short lifespan so that the public can be persuaded to replace them within a short time. The typical example is computers, which are almost out-of-date once they are bought. This indeed makes selection a problem. Gone are the days when one could just walk with case into a shop and buy one thing; no choice, no anxiety.
问题不仅仅是商品的繁多，还有产品更新换代的快速度。设计和生产的进步加速了这一进程。产品寿命要短，这样才能让大众短时间内用新的产品替换他们。典型的例子就是电脑，在买它们的时候可能就过时了。这的确是给选择带来麻烦。人们提着篮子走进商店只买一件东西，这样的日子一去不复返啦。无选择，无焦虑。
词汇及短语：
come across: 偶然发现, 偶然遇见
例：I came across him in the street yesterday.
昨天我在街上无意中碰到了他。
luxury：n.sc, 豪华
illusion: 错觉, 幻想, 错误观念
give birth to: 生; 引起, 产生
item: 商品
lifespan: 存在期;使用期;有效期
out-of-date: 老式的,过时的,落伍的